---
name: meta-04f85d926360
description: Meta Marketing CLI for authentication lifecycle, Graph API requests, campaign/ad/adset writes, insights reporting, and Instagram publishing. Use when handling Meta ads or Instagram operations from terminal commands with strict fail-closed behavior.
homepage: https://github.com/bilalbayram/metacli
metadata: {"clawdbot":{"emoji":"📣","requires":{"bins":["meta"]},"install":[{"id":"go","kind":"go","module":"github.com/bilalbayram/metacli/cmd/meta@latest","bins":["meta"],"label":"Install meta (go)"}]}}
---

# meta

Use `meta` for Meta Marketing API and Instagram workflows.
Fail closed: if required inputs are missing or any command fails, stop immediately and surface the error.

Install
- `go install github.com/bilalbayram/metacli/cmd/meta@latest`
- `meta --help`

Human-required auth bootstrap (must happen first)
- Human creates a Meta app and provides `APP_ID` and `APP_SECRET`.
- Human configures OAuth redirect allowlist in Meta Developer settings with the exact `REDIRECT_URI`.
- Redirect must resolve to the AI host callback endpoint. For a local AI host:
  - `cloudflared tunnel --url http://127.0.0.1:53682` (or similar, it must be HTTPS)
  - Set `REDIRECT_URI=https://<tunnel-domain>/oauth/callback`
- AI runs setup without auto-opening a local browser:
  - `meta auth setup --profile <PROFILE> --app-id <APP_ID> --app-secret <APP_SECRET> --redirect-uri <REDIRECT_URI> --mode both --scope-pack solo_smb --listen 127.0.0.1:53682 --timeout 180s --open-browser=false`
- Human opens returned `auth_url` on their own machine, logs in, and grants consent.
- OAuth redirect lands on the AI host and token exchange completes there.
- Validate immediately:
  - `meta auth validate --profile <PROFILE> --min-ttl 72h`

Common commands
- Schema sync (recommended before writes): `meta schema sync --schema-dir ~/.meta/schema-packs`
- Accounts list: `meta --profile <PROFILE> insights accounts list --active-only --output table`
- Graph read: `meta --profile <PROFILE> api get act_<AD_ACCOUNT_ID>/campaigns --fields id,name,status --limit 100 --follow-next`
- Campaign dry-run: `meta --profile <PROFILE> campaign create --account-id <AD_ACCOUNT_ID> --params "name=<NAME>,objective=OUTCOME_SALES,status=PAUSED" --schema-dir ~/.meta/schema-packs --dry-run`
- Campaign create: `meta --profile <PROFILE> campaign create --account-id <AD_ACCOUNT_ID> --params "name=<NAME>,objective=OUTCOME_SALES,status=PAUSED" --schema-dir ~/.meta/schema-packs`
- Campaign budget update: `meta --profile <PROFILE> campaign update --campaign-id <CAMPAIGN_ID> --params "daily_budget=<AMOUNT_IN_MINOR_UNITS>" --confirm-budget-change`
- Insights run: `meta --profile <PROFILE> insights run --account-id <AD_ACCOUNT_ID> --date-preset last_7d --level campaign --metric-pack quality --format jsonl`
- IG publish feed: `meta --profile <PROFILE> ig publish feed --media-url <HTTPS_MEDIA_URL> --caption "<CAPTION>" --idempotency-key <UNIQUE_KEY>`

Rules
- Never invent IDs, profile names, paths, redirect URIs, or payload fields.
- Require explicit confirmation before budget-changing mutations.
- Prefer machine-readable output (`--output json` or `--format jsonl`) for automation.
- Redact secrets (`APP_SECRET`, access tokens) when echoing commands/results.


---
Source attribution: modbender
Original project: https://github.com/modbender/skill-library-mcp/blob/d9c8fe903b5b4e82237dbe8d0df8567783022e18/data/metacli/SKILL.md
License: MIT
License information: https://opensource.org/license/mit
Original upstream instructions; downloaded from Mega AI Hub.

## Upstream license notice

MIT License

Copyright (c) 2025 skill-library-mcp contributors

Permission is hereby granted, free of charge, to any person obtaining a copy
of this software and associated documentation files (the "Software"), to deal
in the Software without restriction, including without limitation the rights
to use, copy, modify, merge, publish, distribute, sublicense, and/or sell
copies of the Software, and to permit persons to whom the Software is
furnished to do so, subject to the following conditions:

The above copyright notice and this permission notice shall be included in all
copies or substantial portions of the Software.

THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE
AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER
LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM,
OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE
SOFTWARE.



# Mega AI Hub resource metadata

Creator / publisher: modbender
Original project: https://github.com/modbender/skill-library-mcp/blob/d9c8fe903b5b4e82237dbe8d0df8567783022e18/data/metacli/SKILL.md
Attribution basis: Source repository record

Fields of work: Marketing
Roles: Advertising Specialist, Content Marketer, Growth Marketer, Marketing Analyst, Social Media Manager
Specialties: Specialty not specified
Tools: Meta Marketing Api
Country applicability: Country not specified
Classification basis: Source catalog labels
Instruction SHA-256: 54208c0f04c13ec0c194dbd47b4c5765e7cbb3237fd38c8cef441d194a3f56ea