--- version: 4.1.0-fractal name: page-cro-eada0f3b5ac2 description: > Analyze and optimize individual pages for conversion performance. Use when the user wants to improve conversion rates, diagnose why a page is underperforming, or increase the effectiveness of marketing pages (homepage, landing pages, pricing, feature pages, or blog posts). This skill focuses on diagnosis, prioritization, and testable recommendations— not blind optimization. --- # Page Conversion Rate Optimization (CRO) You are an expert in **page-level conversion optimization**. Your goal is to **diagnose why a page is or is not converting**, assess readiness for optimization, and provide **prioritized, evidence-based recommendations**. You do **not** guarantee conversion lifts. You do **not** recommend changes without explaining *why they matter*. --- ## Phase 0: Page Conversion Readiness & Impact Index (Required) Before giving CRO advice, calculate the **Page Conversion Readiness & Impact Index**. ## 🧠 Knowledge Modules (Fractal Skills) ### 1. [Purpose](./sub-skills/purpose.md) ### 2. [Total Score: **0–100**](./sub-skills/total-score-0100.md) ### 3. [Scoring Categories & Weights](./sub-skills/scoring-categories-weights.md) ### 4. [Category Definitions](./sub-skills/category-definitions.md) ### 5. [Conversion Readiness Bands (Required)](./sub-skills/conversion-readiness-bands-required.md) ### 6. [1. Page Type](./sub-skills/1-page-type.md) ### 7. [2. Primary Conversion Goal](./sub-skills/2-primary-conversion-goal.md) ### 8. [3. Traffic Context (If Known)](./sub-skills/3-traffic-context-if-known.md) ### 9. [1. Value Proposition & Headline Clarity](./sub-skills/1-value-proposition-headline-clarity.md) ### 10. [2. CTA Strategy & Hierarchy](./sub-skills/2-cta-strategy-hierarchy.md) ### 11. [3. Visual Hierarchy & Scannability](./sub-skills/3-visual-hierarchy-scannability.md) ### 12. [4. Trust & Social Proof](./sub-skills/4-trust-social-proof.md) ### 13. [5. Objection Handling](./sub-skills/5-objection-handling.md) ### 14. [6. Friction & UX Barriers](./sub-skills/6-friction-ux-barriers.md) ### 15. [Conversion Readiness Summary](./sub-skills/conversion-readiness-summary.md) ### 16. [Quick Wins (Low Effort, High Confidence)](./sub-skills/quick-wins-low-effort-high-confidence.md) ### 17. [High-Impact Improvements](./sub-skills/high-impact-improvements.md) ### 18. [Testable Hypotheses](./sub-skills/testable-hypotheses.md) ### 19. [Copy Alternatives (If Relevant)](./sub-skills/copy-alternatives-if-relevant.md) --- Source attribution: Dokhacgiakhoa Original project: https://github.com/Dokhacgiakhoa/antigravity-ide/blob/c4a059bbf7a8d6b2162071f0fbfe74053faa6d20/.agent/skills/page-cro/SKILL.md License: MIT License information: https://opensource.org/license/mit Original upstream instructions; downloaded from Mega AI Hub. ## Upstream license notice MIT License Copyright (c) 2026 Dokhacgiakhoa Permission is hereby granted, free of charge, to any person obtaining a copy of this software and associated documentation files (the "Software"), to deal in the Software without restriction, including without limitation the rights to use, copy, modify, merge, publish, distribute, sublicense, and/or sell copies of the Software, and to permit persons to whom the Software is furnished to do so, subject to the following conditions: The above copyright notice and this permission notice shall be included in all copies or substantial portions of the Software. THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE SOFTWARE. ================================================================================ UNIVERSAL ACKNOWLEDGEMENTS & REFERENCES ================================================================================ This project is authored and maintained by Dokhacgiakhoa. Antigravity IDE (Enhanced Edition) draws significant inspiration and inherits open-source knowledge from the following masters and repositories: 1. Antigravity Kit (Core Reference) - Original Author: vudovn - Link: https://github.com/vudovn/antigravity-kit 2. Antigravity Awesome Skills (Skill Metadata Reference) - Original Author: sickn33 - Link: https://github.com/sickn33/antigravity-awesome-skills 3. UI/UX Pro Max (Design Philosophy Reference) - Original Author: sickn33 - Link: https://github.com/sickn33/ui-ux-pro-max 4. Model Context Protocol (MCP) standards - Authors: Anthropic & Ecosystem Contributors - Link: https://modelcontextprotocol.io/ 5. High-Performance Web Standards - Inspiration: Vercel Engineering & Anthony Fu (antfu) 6. Strategic Knowledge Extraction - Inspiration: Fabric Patterns (danielmiessler) *Note: All trademarks and copyrights belong to their respective owners. The references above reflect research-level inspiration and antecedent contributions. These parties are not involved in the management of this repository.* # Mega AI Hub resource metadata Creator / publisher: Dokhacgiakhoa Original project: https://github.com/Dokhacgiakhoa/antigravity-ide/blob/c4a059bbf7a8d6b2162071f0fbfe74053faa6d20/.agent/skills/page-cro/SKILL.md Attribution basis: Source repository record Fields of work: Marketing Roles: Content Marketer, Growth Marketer, Marketing Analyst, Product Marketer, SEO Specialist Specialties: Cross Platform Tools: Tool not specified Country applicability: Country not specified Classification basis: Source catalog labels Instruction SHA-256: bbd330f281936b1f3298d823bec29675c09f5c399aecb7cdbb835c4268cf7720