---
name: posthog-data-handling-4c069cb6e8fe
description: |
  Implement consent-aware PostHog collection, PII minimization, masking, retention, and deletion workflows. Use when analytics must satisfy a documented privacy or data-governance requirement. Trigger with "PostHog privacy", "PostHog PII", or "PostHog GDPR".
argument-hint: "[project-path] [privacy-requirement]"
allowed-tools: Read, Write, Edit
version: 1.14.0
license: MIT
author: Jeremy Longshore <jeremy@intentsolutions.io>
tags:
- saas
- posthog
- compliance
compatibility: Designed for Claude Code
---
# PostHog Data Handling

## Overview

Privacy-safe analytics with PostHog. Covers property sanitization to strip PII before events leave the browser, consent-based tracking (opt-in/opt-out), GDPR data subject access requests and deletion, and PostHog's built-in privacy controls (IP masking, session recording masking).

## Prerequisites

- PostHog project with current privacy, retention, and deletion capabilities verified for its deployment model
- `posthog-js` and/or `posthog-node` installed
- Privacy policy covering analytics data collection
- Cookie consent mechanism (e.g., CookieConsent banner)

## Authentication

- Browser capture uses the public project token; do not treat it as a secret or grant it private API access.
- Subject-access, export, and deletion operations use a least-privilege personal API key or OAuth token against the private regional API host.
- Load private credentials from a server-side secret manager, redact them from logs, and never expose them through client bundles or analytics properties.
- Confirm the target project ID and US or EU region before any destructive privacy operation.

## Instructions

### Tool discipline

Use `Read` to inspect the relevant configuration and implementation before proposing changes. Use `Write` only for a new, explicitly requested artifact inside the target project. Use `Edit` for minimal changes to existing project files after the evidence pass.

### Step 1: Privacy-Safe Initialization

```typescript
import posthog from 'posthog-js';

posthog.init(process.env.NEXT_PUBLIC_POSTHOG_KEY!, {
  api_host: 'https://us.i.posthog.com',

  // Disable autocapture to control exactly what's captured
  autocapture: false,

  // Respect browser Do Not Track setting
  respect_dnt: true,

  // Don't capture until user consents
  opt_out_capturing_by_default: false, // Set true for opt-in model

  // Sanitize ALL properties before they leave the browser
  sanitize_properties: (properties, eventName) => {
    // Remove IP address
    delete properties['$ip'];

    // Remove potentially identifying properties
    delete properties['$device_id'];

    // Redact URLs containing tokens or auth info
    if (properties['$current_url']) {
      properties['$current_url'] = properties['$current_url']
        .replace(/token=[^&]+/g, 'token=[REDACTED]')
        .replace(/key=[^&]+/g, 'key=[REDACTED]')
        .replace(/session=[^&]+/g, 'session=[REDACTED]');
    }

    // Redact referrer tokens
    if (properties['$referrer']) {
      properties['$referrer'] = properties['$referrer']
        .replace(/token=[^&]+/g, 'token=[REDACTED]');
    }

    return properties;
  },

  // Session recording privacy
  session_recording: {
    maskAllInputs: true,           // Mask all input fields
    maskTextSelector: '.pii-data', // Mask specific elements
  },
});
```

### Step 2: Consent-Based Tracking

```typescript
// Cookie consent integration
interface ConsentState {
  analytics: boolean;
  functional: boolean;
  marketing: boolean;
}

export function handleConsentChange(consent: ConsentState) {
  if (consent.analytics) {
    // User opted in — start capturing
    posthog.opt_in_capturing();
  } else {
    // User opted out — stop capturing and clear local data
    posthog.opt_out_capturing();
    posthog.reset(); // Clears distinct_id, device_id, session data
  }
}

// Check consent before identifying (PII)
export function identifyWithConsent(
  userId: string,
  properties: Record<string, any>,
  hasAnalyticsConsent: boolean
) {
  if (!hasAnalyticsConsent) return;

  // Only send non-PII properties by default
  const safeProperties: Record<string, any> = {
    plan: properties.plan,
    signup_date: properties.signupDate,
    account_type: properties.accountType,
    // Do NOT include: email, name, phone, address
  };

  posthog.identify(userId, safeProperties);
}

// On page load: restore consent state
export function restoreConsent() {
  const consent = getCookieConsent(); // Your consent mechanism
  if (consent?.analytics === false) {
    posthog.opt_out_capturing();
  }
}
```

### Step 3: GDPR Data Subject Access Request (SAR)

```typescript
// Find a person by email and export their data
async function handleSubjectAccessRequest(email: string) {
  const personalKey = process.env.POSTHOG_PERSONAL_API_KEY!;
  const projectId = process.env.POSTHOG_PROJECT_ID!;

  // 1. Find the person by email property
  const searchResponse = await fetch(
    `https://us.posthog.com/api/projects/${projectId}/persons/?properties=[{"key":"email","value":"${encodeURIComponent(email)}","type":"person"}]`,
    { headers: { Authorization: `Bearer ${personalKey}` } }
  );
  const searchData = await searchResponse.json();

  if (!searchData.results?.length) {
    return { found: false, message: 'No person found with that email' };
  }

  const person = searchData.results[0];
  const distinctId = person.distinct_ids[0];

  // 2. Export their events (strip PII from export)
  const eventsResponse = await fetch(
    `https://us.posthog.com/api/projects/${projectId}/query/`,
    {
      method: 'POST',
      headers: {
        Authorization: `Bearer ${personalKey}`,
        'Content-Type': 'application/json',
      },
      body: JSON.stringify({
        query: {
          kind: 'HogQLQuery',
          query: `SELECT event, timestamp, properties FROM events WHERE distinct_id = '${distinctId}' ORDER BY timestamp DESC LIMIT 1000`,
        },
      }),
    }
  );
  const eventsData = await eventsResponse.json();

  return {
    found: true,
    person: {
      distinct_ids: person.distinct_ids,
      properties: person.properties,
      created_at: person.created_at,
    },
    events_count: eventsData.results?.length || 0,
    events: eventsData.results,
  };
}
```

### Step 4: GDPR Right to Erasure (Data Deletion)

```typescript
// Delete a person and all their events
async function handleDeletionRequest(email: string) {
  const personalKey = process.env.POSTHOG_PERSONAL_API_KEY!;
  const projectId = process.env.POSTHOG_PROJECT_ID!;

  // 1. Find the person
  const searchResponse = await fetch(
    `https://us.posthog.com/api/projects/${projectId}/persons/?properties=[{"key":"email","value":"${encodeURIComponent(email)}","type":"person"}]`,
    { headers: { Authorization: `Bearer ${personalKey}` } }
  );
  const searchData = await searchResponse.json();

  if (!searchData.results?.length) {
    return { deleted: false, reason: 'Person not found' };
  }

  const personId = searchData.results[0].id;

  // 2. Delete the person (PostHog also deletes associated events)
  const deleteResponse = await fetch(
    `https://us.posthog.com/api/projects/${projectId}/persons/${personId}/`,
    {
      method: 'DELETE',
      headers: { Authorization: `Bearer ${personalKey}` },
    }
  );

  if (!deleteResponse.ok) {
    throw new Error(`Deletion failed: ${deleteResponse.status}`);
  }

  return {
    deleted: true,
    personId,
    timestamp: new Date().toISOString(),
  };
}
```

### Step 5: Property Filtering for Data Exports

```typescript
// Strip PII from HogQL query results before exporting
const BLOCKED_PROPERTIES = ['$ip', 'email', 'phone', 'name', 'address', 'ssn'];

async function safeExport(hogql: string) {
  const response = await fetch(
    `https://us.posthog.com/api/projects/${process.env.POSTHOG_PROJECT_ID}/query/`,
    {
      method: 'POST',
      headers: {
        Authorization: `Bearer ${process.env.POSTHOG_PERSONAL_API_KEY}`,
        'Content-Type': 'application/json',
      },
      body: JSON.stringify({ query: { kind: 'HogQLQuery', query: hogql } }),
    }
  );
  const data = await response.json();

  // Remove blocked columns from results
  if (data.columns && data.results) {
    const blockedIndexes = new Set(
      data.columns.map((col: string, i: number) =>
        BLOCKED_PROPERTIES.some(b => col.toLowerCase().includes(b)) ? i : -1
      ).filter((i: number) => i >= 0)
    );

    data.columns = data.columns.filter((_: string, i: number) => !blockedIndexes.has(i));
    data.results = data.results.map((row: any[]) =>
      row.filter((_: any, i: number) => !blockedIndexes.has(i))
    );
  }

  return data;
}
```

## Error Handling

| Issue | Cause | Solution |
|-------|-------|----------|
| PII in autocapture events | Form data captured automatically | Disable autocapture, use manual capture |
| IP address in events | Not stripped by sanitize_properties | Add `delete properties['$ip']` |
| Consent not persisted | opt_out state lost on reload | Store consent in cookie, call opt_out on load |
| Deletion API returns 404 | Wrong person ID or already deleted | Search by email first, check response |
| Session recordings show PII | Text not masked | Add `maskAllInputs: true` and `maskTextSelector` |

## GDPR Compliance Checklist

- [ ] `sanitize_properties` strips PII before events leave browser
- [ ] Consent mechanism with `opt_in_capturing` / `opt_out_capturing`
- [ ] `respect_dnt: true` in PostHog init
- [ ] Session recording masks all inputs
- [ ] Subject Access Request handler implemented
- [ ] Data Deletion handler implemented
- [ ] Privacy policy updated to mention PostHog analytics

## Output

- Privacy-safe PostHog initialization with property sanitization
- Consent-based tracking with opt-in/opt-out
- GDPR Subject Access Request handler
- GDPR Data Deletion handler
- PII-safe data export function

## Examples

For a consent-gated web app, start opted out, enable capture only after the consent signal, mask sensitive elements, reject prohibited properties before send, and test both consent states. Produce a data map and identify any deletion step that requires private-API authorization.

## Resources

See [official PostHog references](references/official-docs.md) for current authority and verification boundaries.

- [PostHog Privacy Controls](https://posthog.com/docs/privacy)
- [PostHog GDPR Compliance](https://posthog.com/docs/privacy/gdpr-compliance)
- [PostHog Persons API](https://posthog.com/docs/api/persons)
- [PostHog Data Collection Controls](https://posthog.com/docs/privacy/data-collection)


---
Source attribution: jeremylongshore
Original project: https://github.com/jeremylongshore/claude-code-plugins-plus-skills/blob/ab85a061f7bcc039dac13ee193de7a4cd4388571/plugins/saas-packs/posthog-pack/skills/posthog-data-handling/SKILL.md
License: MIT
License information: https://opensource.org/license/mit
Original upstream instructions; downloaded from Mega AI Hub.

## Upstream license notice

MIT License

Copyright (c) 2025 Jeremy Longshore

Permission is hereby granted, free of charge, to any person obtaining a copy
of this software and associated documentation files (the "Software"), to deal
in the Software without restriction, including without limitation the rights
to use, copy, modify, merge, publish, distribute, sublicense, and/or sell
copies of the Software, and to permit persons to whom the Software is
furnished to do so, subject to the following conditions:

The above copyright notice and this permission notice shall be included in all
copies or substantial portions of the Software.

THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE
AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER
LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM,
OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE
SOFTWARE.



# Mega AI Hub resource metadata

Creator / publisher: jeremylongshore
Original project: https://github.com/jeremylongshore/claude-code-plugins-plus-skills/blob/ab85a061f7bcc039dac13ee193de7a4cd4388571/plugins/saas-packs/posthog-pack/skills/posthog-data-handling/SKILL.md
Attribution basis: Source repository record

Fields of work: Data & Analytics, Development & Engineering, Legal, Marketing, Product Management
Roles: Compliance Officer, Data Analyst, Growth Marketer, ML / AI Engineer, Product Manager
Specialties: API, Design, Frontend
Tools: Posthog
Country applicability: Country not specified
Classification basis: Source catalog labels
Instruction SHA-256: 5eb6e0541ea5b2c1c1e6905f94943929fbe6609ea167a85f3b5b3a67558f1262
