---
name: twitter-x-posts-ecfdaf2fd532
description: When the user wants to create X (Twitter) post copy, threads, or optimize for X platform. Also use when the user mentions "X post," "X thread," "Twitter post," "Twitter thread," "tweet," "tweet copy," "thread," "X marketing," "X content," "post to X," "create X post," or "X post copy." For long-form source, use article-content.
tags: [nontechnical, marketing-skills, twitter-x-posts, writing, marketing]
metadata:
  version: 1.1.1
---|-------|-------|
| **Standard post** | 280 characters | Most users |
| **Premium** | 25,000 characters | X Premium subscribers |
| **URL** | Counts as 23 chars | t.co shortens all links |
| **Emoji** | ~2 chars each | Varies by emoji |

## Optimal Lengths (Engagement)

| Use Case | Characters | Purpose |
|----------|------------|---------|
| **General** | 71-100 | Sweet spot for engagement |
| **Promotional** | 120-130 | Product/offer posts |
| **Question** | 60-80 | Drive replies |
| **Retweet-friendly** | ~116 | Leaves room for "RT @user:" |

## Thread Format

- **Structure**: 3-5 connected posts; number as 1/5, 2/5, etc.
- **First post**: Strong hook; no "thread" in first line
- **Last post**: CTA, summary, or question
- **Each post**: ~80 chars; can stand alone

## Post Structure (Hook + Value + CTA)

| Part | Ratio | Guideline |
|------|-------|-----------|
| **Hook** | 10% | First 1-2 lines; question, fact, or emotion; ~50 chars |
| **Value** | 70% | Practical info; use thread for depth |
| **CTA** | 20% | Call for reply, question, or action |

End with open question to drive replies. Thread structure can extend impressions ~10x.

## Algorithm (Grok AI)

### Signal Weights

| Signal | Impact |
|--------|--------|
| **Replies** | Highest (~54-75x likes); quality > quantity |
| **Author replies** | Active reply chains ~75x visibility |
| **Bookmark** | 2026 signal; saves boost recommendation |
| **Media** | Images/video ~2x; video 2-4x exposure |
| **External links** | Reduce score ~50%; prefer internal refs |
| **Post limit** | 5-8/day; >10/day reduces later visibility ~80% |

**Content**: Open questions, controversial views, stories; avoid "RT if agree" bait.

### TweepCred

| Threshold | Effect |
|-----------|--------|
| **< 65** | Only last 3 posts enter For You |
| **New accounts** | Need +17 to appear in feed |
| **Blue V** | Auto 100 points |

Monitor account health; avoid spam, bulk ops, excessive links.

### Distribution

Posts tested in small group first; early interaction (first 30 min) decides reach. Niche consistency helps SimClusters match.

## Link Optimization

| Practice | Guideline |
|----------|-----------|
| **Penalty** | External links ~-50%; Regular accounts: link posts 0% engagement since 2025 |
| **Placement** | Put link in reply, not main post |
| **Ratio** | Max 1 link per 5 posts |
| **Premium** | Premium+ safest for links (~0.25-0.3% engagement) |
| **Preview** | Title ≤70 chars, description ≤200 chars; 1200×628 image |

## Premium Impact

| Tier | Reach | Link posts |
|------|-------|------------|
| **Regular** | <100/post | 0% engagement |
| **Premium ($8)** | ~600/post | ~0.25-0.3% |
| **Premium+ ($40)** | ~1550/post | Safest for links |

Premium ~10x reach vs Regular. If X is core channel, Premium helps.

## Video

- **Exposure**: 2-4x vs text
- **Length**: 8-30s short video preferred
- **VQV**: High video completion boosts score 2-3x

## Content Ratio

| Type | Share | Use |
|------|-------|-----|
| **Value** | 70% | Education, how-to, insights |
| **Interaction** | 20% | Polls, questions, AMA |
| **Promo** | 10% | Product, offers |

## Twitter Cards + SEO

Cards (og:image, title, description) boost CTR ~64%, engagement ~26%. Use for Social SEO; X traffic can accelerate Google indexing. For programmatic SEO (template + data pages at scale), use programmatic-seo.

## Image Specs (for Design Agents)

| Format | Dimensions | Use |
|-------|------------|-----|
| **Single image** | 1200×675 (16:9) | Best visibility; no crop |
| **Square** | 800×800 | Single image |
| **Profile** | 400×400 | Avatar |
| **Header** | 1500×500 (3:1) | Banner |
| **File** | ~5MB; JPG/PNG | Over 5MB may compress |

## Output Format

When generating X copy, provide:

1. **Post text** with character count
2. **Hashtags** (if used; 1-3 recommended)
3. **Thread structure** (if thread)
4. **Image specs** (if design agent needs dimensions)

## Related Skills

- **paid-ads-strategy**: X (Twitter) Ads for paid promotion; tech audiences, timely content; see Platform Selection
- **influencer-marketing**: X is key influencer platform
- **reddit-posts**: Alternative community channel
- **programmatic-seo**: Programmatic SEO (template + data pages); X traffic can accelerate indexing
- **open-graph, twitter-cards**: OG and Twitter Card tags for X link previews
- **visual-content**: Cross-channel visual planning; X image specs in context


---
Source attribution: mkurman
Original project: https://github.com/mkurman/zorai/blob/d06ee7597049567dab92db22d41b2764cf89094a/skills/nontechnical/marketing-skills/twitter-x-posts/SKILL.md
License: MIT
License information: https://opensource.org/license/mit
Original upstream instructions; downloaded from Mega AI Hub.

## Upstream license notice

MIT License

Copyright (c) 2025 kostja94

Permission is hereby granted, free of charge, to any person obtaining a copy
of this software and associated documentation files (the "Software"), to deal
in the Software without restriction, including without limitation the rights
to use, copy, modify, merge, publish, distribute, sublicense, and/or sell
copies of the Software, and to permit persons to whom the Software is
furnished to do so, subject to the following conditions:

The above copyright notice and this permission notice shall be included in all
copies or substantial portions of the Software.

THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE
AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER
LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM,
OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE
SOFTWARE.



# Mega AI Hub resource metadata

Creator / publisher: mkurman
Original project: https://github.com/mkurman/zorai/blob/d06ee7597049567dab92db22d41b2764cf89094a/skills/nontechnical/marketing-skills/twitter-x-posts/SKILL.md
Attribution basis: Source repository record

Fields of work: Marketing
Roles: Content Marketer, Growth Marketer, Influencer Marketer, Marketing Analyst, Social Media Manager
Specialties: Specialty not specified
Tools: Tool not specified
Country applicability: Country not specified
Classification basis: Source catalog labels
Instruction SHA-256: 6a8bf3647eb39c80464abe566c89c36039e737214c1cf594a6f0131b4dc6e1e3